NETHERLANDS PROMOTE TOURISM IN INDONESIA
Holland Alliance held a sales mission South East Asia in 2015 with the theme “COME TO HOLLAND!” Shangrila Hotel in Jakarta on Monday (11/09/2015). Sales of this mission is a series of campaigns were also held in several other countries, such as Brazil, China and Malaysia.
The event was attended by some participants is a partner of the Holland Alliance is NBTC Holland Marketing, Amsterdam Airport Schiphol, Amsterdam Marketing, KLM Royal Dutch Airlines and also some representatives attractions operating in the Netherlands with a target market of Indonesia, such as Henri Willig – Zaanse Schans, Royal Delft, Madurodam, and Zazare Diamonds.
NETHERLANDS PROMOTE TOURISM IN INDONESIA
Holland Sales Mission 2015 held with the aim of bringing the Dutch tourism industry to the seller of Indonesian tourism package, and to stimulate the development of tourism is becoming more attractive and competitive in order to be marketed to potential travelers in the Indonesian market.
novani Nugrahani
The speakers Sales Mission Holland Alliance in 2015 (left to right) Jarina Rombouts-Amsterdam Marketing, Alex Dil-Henry Willig Cheese Farm, Qing van Rossum-Royal Delft, Bart Wellink-Zazare Diamonds, Vincenzo Cosentino-Madurodam, Andrew van der Feltz, NBTC Holland Marketing and Wilco Sweijen-Amsterdam Airport Schiphol.
“We always give support to all tourism businesses in these activities and encourage the participants sales mission this time to be able to develop its market in Indonesia,” said Andrew van der Feltz as Director of Business Development and Operations of Holland Marketing NBTC.
NETHERLANDS PROMOTE TOURISM IN INDONESIA
Currently, Dutch tourists targeting young professionals with middle to upper economic class, which has a hobby is traveling for business or leisure. According to a survey conducted by the NBTC Holland Marketing, there is a decrease in the number of tourists who travel in the form of group or groups. And even a significant increase in tourists the individual or individuals.
“Currently, the Netherlands reached the target of 44,000 tourists from Indonesia in 2015. So it should be supported by promotional activities which take place continuously so that the market share is maintained and where possible to anticipate the growing competition from other countries tourism marketing” added Van der Feltz.
